Privacy Policy

Effective Date: August 30, 2024


This Privacy Policy explains how Bhrata, operated by R.J. Fashion ("we," "our," or "us"), collects, uses, discloses, and protects your personal information when you access [www.bhrata.com](http://www.bhrata.com) (the "Site") or interact with our services (collectively, the "Services"). By using our Services, you consent to the practices described in this policy. If you do not agree, please refrain from using our Services.


1. Updates to This Policy


We may update this Privacy Policy periodically for operational, legal, or regulatory reasons. Changes will be posted on this page with an updated "Effective Date." Your continued use of the Services after any changes constitutes your acceptance of the revised Privacy Policy.


2. Information We Collect


We collect personal information through the Site, via communications, and from third parties. The nature and extent of information collected depends on how you interact with our Services.


Information You Provide:


* Contact information (name, address, email, phone number)
* Order and billing details
* Account credentials
* Shopping activity (e.g., cart items, wishlist)
* Communications (e.g., messages sent to support)


Automatically Collected Data:


* IP address, browser type, device type
* Usage data via cookies, pixels, web beacons, and similar tools


From Third Parties:


* Payment processors (e.g., billing info, confirmations)
* Shopify and other service providers
* Advertising and marketing partners


3. How We Use Your Information


We use your personal information for various business and operational purposes, including:


* Fulfilling and managing orders
* Processing payments and refunds
* Providing customer support
* Managing accounts and preferences
* Sending service-related and promotional communications
* Displaying tailored content and advertising
* Ensuring security, fraud detection, and legal compliance


4. Use of Cookies


Cookies and similar technologies help us operate and improve the Site. These tools collect data to:


* Remember preferences
* Perform analytics
* Personalize advertising


You can manage cookies via your browser settings. However, disabling cookies may affect your experience on our Site.


5. Sharing Your Information


We may share your information under specific circumstances:


* With service providers (e.g., fulfillment partners, analytics providers)
* With marketing and business partners
* When legally required (e.g., subpoenas, enforcement of rights)
* During a business transfer (e.g., merger, sale)
* With your consent or at your direction


We do not knowingly "sell" or "share" personal information of individuals under 16 years old.


6. Public Content and External Links


Content you voluntarily submit (e.g., reviews) may become public. Our Site may link to third-party sites with their own privacy practices, which we do not control. We encourage you to review their policies before engaging.


7. Children's Privacy


Our Services are not directed to children. We do not knowingly collect information from individuals under the age of 16. If we become aware of such collection, we will delete it promptly. Parents or guardians may contact us to request deletion.


8. Security and Data Retention


While we implement security measures, no system is 100% secure. Information may be stored for as long as necessary to:


* Maintain your account
* Fulfill legal obligations
* Enforce our agreements


9. Your Rights and Choices


Depending on your jurisdiction, you may have rights to:


* Access, update, or delete your personal information
* Correct inaccuracies
* Request data portability
* Opt out of targeted advertising or data sharing
* Limit processing of sensitive data
* Withdraw consent (if applicable)


To exercise your rights, contact us at [contact@bhrata.com](mailto:contact@bhrata.com). We may verify your identity before processing any request.


10. Complaints and Questions


If you have questions or concerns about this policy, or if you'd like to file a complaint, contact us at [contact@bhrata.com](mailto:contact@bhrata.com). You may also lodge a complaint with your local data protection authority.


Disclaimer:


This Privacy Policy is for informational purposes only and does not constitute a binding legal agreement. While we take reasonable steps to protect your privacy and comply with relevant laws, nothing in this document limits our rights or obligations under applicable data protection laws. For binding terms, refer to our Terms of Service.